Saturday, April 27, 2013

Capstone posters 3


The last poster I designed was for the movie passes they sell at Donahue building. This poster maintains the format from the previous posters. It features a picture from Wall-e to make it more relatable to the topic it represents.

Wednesday, April 24, 2013

Consumerism Presentation

This are some of the slides I designed for my Consumerism presentation. For this presentation I talked on behalf of the consumer and answered questions like why do we buy things we don´t want, when we don´t need it, with money we don´t have. 

I learned at the Bridging the Gap conference at Suffolk University that there are more cellphones than toilets, and I thought it would be a funny fact to add to this presentation. It clearly shows how people may feel keeping in contact is more important than using the bathroom. 

The old style of marketing wasn´t very effective, they would launch a commercial on tv and hope their potential customer would see it.

Nowadays things have changed. They have millions of ads and commercials designed especifically for each of us.

Companies make use of heuristic. When I asked in class what red product was in my backpack, it wasn´t 2 seconds until I heard a classmate say Coca Cola.

 For a presentation about Cosumerism talking about planned obsolescence was mandatory. I talked about the secret organization called Phoebus that was formed in 1924 in order to control the light bulb´s market

Since it´s impossible to prevent people from consuming, I told my classmates that the only thing we can do is to be indifferent towards ads, commercials, and all the methods that are being used so we don´t stop consuming.


Friday, April 19, 2013

Capstone posters 2

The group came up with the idea of a fun run to promote the sport and an active way of life for the students. The poster features a ram running and having fun. I used a ram because it is the mascot of Suffolk University.

Thursday, April 18, 2013

Capstone posters 1


For our project regarding Health and Wellness I designed some posters to show the President from Suffolk University how I think it would be a good design to attract the students attention.

Thursday, April 11, 2013

Consumerism


Coming soon... My 10 minutes presentation about Consumerism. It will include the way companies target consumers, the use of Heuristic approaches to ease the cognitive load to make decissions, and how the special dates such as Christmas or Valentines Day hurt our finances.


Muy pronto... Mi presentacion de 10 minutos sobre Consumismo. Incluire como las compañias nos estudian, como usan la Heuristica para facilitar la carga cognitiva en la toma de decisiones, y como las fechas especiales como Navidad o San Valentin nos perjudica al bolsillo.