Designs for Citroen

The people from Citroen asked me to do a design for one local magazine. They didn´t want to include much information so I kept things simple

Final version of the consumerism presentation

Boston Sports Club project

For this group project we had to study the relationship between the employees and employers at BSC. The outcome of the presentation was really surprising.
I did the graphics, research and presented.

China project

 For this group project we had to describe the cultural differences from United States and China and what a company should know before investing in China.
I did the graphics, presented and research.

Bank of America case

For this group project we had to find a way to help BoA increase productivity. We thought that there are several creative ways to avoid increasing fees thus lowering customers satisfaction.
I did the graphics, research, find the different solutions and presented.

Coca-Cola project

 

For this group project we had to find out a way to increase the reputation and sales of Coca-Cola. We decided to work on a healthier approach for Coca-Cola.

Consumerism project

 For Globalization class each student had to make a presentation about a global issue. I decided to make a presentation about consumerism from the point of view that we are under a lot of pressure from marketeers and companies which send us an overwhelming number of ads, trick our mind to make us believe we need their products and make low quality products that we need to substitute soon in time.
I did the graphics, research - including what I learned from the Bridging the Gap conference and the movie "Obsolescencia Programada" - added the content, and presented.

...and this is the answer of the Professor:

Leadership project

For Leadership class each student had to make a presentation about a leader that inspires him/her. We had to ask him how to lead successfully and what advices would he give us to become a good leaders.

Graphics, content, research and presentation made by me.

JAMS presentation finished

Yes! We finally had the chance to present our project about Smarfailing and it went great! We got an A :) The professor said that she loved my design and the class exercise I came up with - the catapult one. The professor praised our teamwork and the way I led the class during the exercise. It´s been a great day!

JAMS presentation - Class assignment

This is the design I came up with after the group decided which logo they liked most. Since the class for which it is made is called Developing Innovation Skills, I though this time it could be nice to use Prezi.

We are presenting on Monday. I will post the final Prezi version full of content, the same we presented in class.

Kona Hawaii Ironman 2012 - Video Edit - Class assignment

Today the class was asked to create either a video or a line of greeting cards. Since it was a great opportunity to play a little bit with Windows Movie Maker, I decided to go for the music video.
Of course, the video is about #triathlon #swimbikerun #ironman #hawaii... Couldn´t be otherwise!

I don´t own the footage or music, just edited it.

Enjoy!

If you are using an iPad you will need the youtube version:

JAMS logo 3

This is the third option for the JAMS logo in case the other guys want something brighter.

JAMS logo 2

This is the second option for the JAMS logo. This is the one I like most. I like the 3D style and I belive the font looks great on that background.

JAMS logo 1

For my Developing Innovation Skills class we had to design a logo for our group. I came up with various designs that are very different so the teammates can choose whichever they like most.
Since this is an Innovation class, I thought the classic "I´ve got an idea" bulb would fit pretty well with the spirit of the team.

Are you prepared for the journey that lies ahead?

Everything is ready for the 2013 commencement!!

Private

I developed an iPad app for restaurants. It would make the service more convenient for customers since they wouldn´t have to wait for the waiter to come.

Capstone posters 4

This is the final version of the swim pass poster. I had to change the photo because the previous wasn´t good quality and looked bad printed. The original poster is 2500x3537 and looks awesome in paper.

Capstone posters 3

The last poster I designed was for the movie passes they sell at Donahue building. This poster maintains the format from the previous posters. It features a picture from Wall-e to make it more relatable to the topic it represents.

Consumerism Presentation

 

This are some of the slides I designed for my Consumerism presentation. For this presentation I talked on behalf of the consumer and answered questions like why do we buy things we don´t want, when we don´t need it, with money we don´t have. 

 

I learned at the Bridging the Gap conference at Suffolk University that there are more cellphones than toilets, and I thought it would be a funny fact to add to this presentation. It clearly shows how people may feel keeping in contact is more important than using the bathroom. 

 

The old style of marketing wasn´t very effective, they would launch a commercial on tv and hope their potential customer would see it.

 

Nowadays things have changed. They have millions of ads and commercials designed especifically for each of us.

 

Companies make use of heuristic. When I asked in class what red product was in my backpack, it wasn´t 2 seconds until I heard a classmate say Coca Cola.

 For a presentation about Cosumerism talking about planned obsolescence was mandatory. I talked about the secret organization called Phoebus that was formed in 1924 in order to control the light bulb´s market

Since it´s impossible to prevent people from consuming, I told my classmates that the only thing we can do is to be indifferent towards ads, commercials, and all the methods that are being used so we don´t stop consuming.

Capstone posters 2

The group came up with the idea of a fun run to promote the sport and an active way of life for the students. The poster features a ram running and having fun. I used a ram because it is the mascot of Suffolk University.

Capstone posters 1

For our project regarding Health and Wellness I designed some posters to show the President from Suffolk University how I think it would be a good design to attract the students attention.

Consumerism

Coming soon... My 10 minutes presentation about Consumerism. It will include the way companies target consumers, the use of Heuristic approaches to ease the cognitive load to make decissions, and how the special dates such as Christmas or Valentines Day hurt our finances.

Muy pronto... Mi presentacion de 10 minutos sobre Consumismo. Incluire como las compañias nos estudian, como usan la Heuristica para facilitar la carga cognitiva en la toma de decisiones, y como las fechas especiales como Navidad o San Valentin nos perjudica al bolsillo.

Background 3

This is the final ad we had to do with the same background. I think this one is the one that looks better given that the product is very related with the background in the sense that when you take an icebreaker it feels cool.

Este es el ultimo anuncio que hicimos con el mismo fondo. Creo que es el que mejor queda porque el producto esta muy relacionado con el fondo en el sentido de que, cuando tomas un icebreaker, da sensacion de frescor.

Post-competition journal

After waking up at 6am, do homework, go to class, go to stock trading training, go to class again... I can finally sit for a second (while eating a subway, because I have an appointment in 1 hour...) to tell you what happened yesterday in the Competition for Innovation Ideas.

First of all, I was really nervous because I really believe the iRead is a great product and that it could really mean a change for a lot of people. The afternoon started with Eddie coming to my place to help me with the final touches for my presentation, mispelling and mispronunciation. After a few attempts the presentation seemed to be nice and fluent.
I put on my best attire and I was ready to leave.

When I got to the 12th floor of 73 Tremont there where 10 chairs that made me assume there were going to be 10 presentations, 10 mins each. People started to come, some of them quiet and some other more chatty. One of them even dared to ask about other´s inventions, haha, nobody wanted to show their cards! (neither did I ;) )

Dr. Bhatia came and everyone shut up. He told us to cheer up because we had nothing to lose, $50,000 at the most! haha that statement wouldn´t relax us as much as he thought.

As Dr.Bhatia was telling us the order to present, I had the felling I was going to be the last one, and I wasn´t mistaken. I was second to last to present, almost 3 hours waiting until it was my turn. I had lunch at 2, and I left 73 Tremont at 9 with just a bottle of water.

When it was my turn, there were at least 20 people to judge my presentation, the work of about 3 months. I was really nervous but I tried to keep calm and I tried to do as I once heard in a TED.com video, all I had to do is "pretend to be a good presenter."
They had a clicker that didn´t work and somebody told me "don´t worry, it never worked" to which I replied "don´t worry, I brought mine."  I think it´s really important that I brought my own clicker, the book in braille, my slides and my ipad. You have to be prepare if you want to succeed.

I started my presentation and everyone seemed really engaged, there was people nodding their head like "yes, you are right", others were kind of smiling like "how did you think of that?" and others were patiently listening. Not everything went smooth, I remember turning to the screen and saying "Whaaat? there should be a screen full of holes here!" For some reason the projector wouldn´t show the holes on the picture of the screen of the iRead .
The presentation went well, if not great. The judges were amazingly kind and they all listened to my presentation with entusiasm. When it came to the Q&A, there are three sentences I would like to highlight. One of them told me "it was a fantastic presentation" to which all I can say is THANK YOU. Other sentence that made me really happy was "I love your passion", THANK YOU and yes, I really love my product, and I really want to fight for it to win. And a question that I loved was "Why would companies like The New York Times want to develop apps for your iRead?" THANKS for the question and, of course they will, they sell information, the more they spread it the better. I have no doubt that they will love to develop apps for the iRead.

I got home at 9.30pm, I had a bagel and started doing homework. At 11.30 it was already too late. It was time to sleep. I went to sleep with a smile in my face because, even though I don´t know if I will win, the experience and knowing that about 20 people sat there and loved my presentation and my product was priceless.

Today we dine in... 73 Tremont!!

Today is the day!! At 6pm I will be presenting the iRead to the judges from the Competition for Innovation Ideas. So nervous! But really can´t wait!

Hoy es el dia!! A las 6 de la tarde presento el iRead a los jueces de la Competicion sobre Ideas Innovadoras. Muchos nervios! Pero estoy deseando ir!!

Background 2

This is the second ad we did with the same background. This one is not my favorite but it is a good example of how the same background can be used for multiple purposes.

Este es el segundo anuncio que hicimos con el mismo fondo. Este en concreto no es mi favorito pero es un buen ejemplo de como un mismo fondo puede ser utilizado para diferentes contenidos.

Suffolk Disability Services

The guys from Suffolk University Disability Services just let me borrow a complete book in Braille for tomorrow´s Competition for Innovative Ideas. Isn´t it great? They were so nice to me and I´m really thankful for that. Thank you.

Los chicos de Servicios para Discapacitados de Suffolk me han prestado un libro entero escrito en Braille para que lo utilice mañana en mi Competicion sobre Ideas Innovadoras. No es increible? Han sido muy amables conmigo y les estoy muy agradecido. Gracias.

Background 1

We had to design 3 different ads using the same background. The first one was for Columbia Sportswear, the second one was for The Little Nell vacation resort, and the last one was for Icebreakers. My favorite is the Icebreakers one because I think it looks like an ad you´d really find in a magazine.

Teniamos que diseñar 3 anuncios diferentes usando el mismo fondo. El primero para Columbia Sportswear, el segundo fue para el resort de vacaciones The Little Nell, y el ultimo fue para Icebreaker. Mi favorito es el de Icebreakers porque parece realmente sacado de una revista.

Public Transportation

A good friend of mine and I had to design an ad about public transportation. I did the design while she did the text.

Una buena amiga y yo tuvimos que hacer un diseño para transporte publico. Yo hice el diseño mientras que ella hizo el texto.

Flair wigs

A good friend of mine and I had to design an ad for Flair wigs. The hurricane Irene happened a few months ago and we used it to demonstrate the good quality of our product.

Una buena amiga y yo tuvimos que diseñar un anuncio para pelucas Flair. Aprovechamos que el huracan Irene sucedio unos meses antes para demostrar la calidad de nuestro producto.

SOHO 501

This is a website I designed for a friend´s club, but unfortunately it never made it to the net. It´s a pity because I think the design is really cool.

Esta web la hice para el club de un amigo aunque desgraciadamente nunca llego a internet. Es una lastima porque creo que el diseño era muy bueno.

DBN

A very good friend of mine wanted a logo for his jet ski store. I came up with this black and white logo featuring a guy doing a backflip and the initials of the store´s name. I also helped a little bit to develop his website and did the main logo www.dbnautica.com

Un muy buen amigo mio queria un logo para su tienda de motos acuaticas. Se me ocurrio este logo en blanco y negro con un hombre haciendo un backflip y las siglas de la tienda. Tambien ayude un poquito a hacer su web, y le hice el logo www.dbnautica.com

Ford Pinto case

For Business Law and Ethics class, Nawfal and I had to debate about whether Ford had behave appropriately or not in the Ford Pinto case. He had to speak from an ethical point of view. I had to give a more business oriented point of view. The presentation was a complete success!

Para Etica y Ley Empresarial, Nawfal y yo tuvimos que debatir sobre si Ford habia hecho bien o no en el caso del Ford Pinto. El tenia que dar el punto de vista etico mientras que yo tenia que dar una perspectiva mas empresarial. La presentacion fue un exito!

BSC project

For Organizational Behavior my group and I had to do a research about how to keep employees motivated at the workplace. The outcome of the research was priceless! All that glitters is not gold.
I was in charge of the visuals again and for a fitness club I think the colors and the picture looked great.

Para Organizational Behavior mi grupo y yo tuvimos que hacer una investigacion sobre como mantener a los empleados motivados en el trabajo. El resultado de la investigacion no tiene precio! No es oro todo lo que reluce.
Yo tenia que hacer las diapositivas y creo que para un gimnasio los colores y la foto que elegi quedan perfectos.

iRead

Today I´m sending the slides for the Suffolk University´s Competition for Innovative Ideas. Did I say I´m finalist out of 250 entries? I have to present my idea on March 26, I can´t wait!
The iRead is a great new device that will definitely change the visually impaired people´s life. How does it looks like? How does it work? You will see next week!

Hoy por fin mando las diapositivas para la competicion de Suffolk sobre Ideas Innovadoras. Os dije que me clasifique para la final de entre 250 participantes? Presento mi idea el 26 de marzo, estoy deseando que llegue el dia!
El iRead es un aparato estupendo que puede cambiar la vida de las personas con discapacidad visual. Como funciona y que pinta tiene lo sabreis en una semana!

Business card

Following the guidelines from my CareerLinks professor, I designed my very own business card. Since people would need to know a lot of information from this little piece of paper, I decided to add a QR barcode linked to my LinkedIn account.

Haciendo caso de mi profesora de CareerLinks, me hice mi propio diseño de tarjeta de visita. Como la gente necesita mucha informacion de este trozo de papel tan pequeño, decidi incluir un codigo QR con un link a mi cuenta de LinkedIn.

Swim passes

The posters you find in Suffolk University don´t attract people´s attention. The first thing we did was suggest the University to change the posters. I presented several simpler and more straightforward posters.

Los posters que sueles encontrar por Suffolk no llaman mucho la atencion. Lo primero que hicimos fue sugerir a la universidad cambiarlos. Presente unos pocos posters mas sencillos y directos.